Sports betting
What is a matched betting strategy?
A matched betting strategy is a queue: which offers you work, in what order, and what qualifying loss you will accept on each.
The strategy part is managing float and account life, because both of those run out long before the offers do.
Order of work
Sign-up offers first, largest cash value per dollar of float. Then the reloads that repeat weekly. Then anything with a wagering condition attached, which is usually where the value collapses.
Price each one before you touch it: face value, expected retention, float required, and time. A C$20 offer that ties up C$300 for a weekend is a bad trade even though it is a positive one.
Qualifying loss discipline
Set a ceiling, something like 3% of the qualifying stake, and skip anything that will not fill under it. Chasing a poorly matched market to free up a small bonus bet is how a hobby stops paying.
Deep liquid markets fill closest. Obscure ones look tempting because the free bet is big and they are exactly where the slippage eats it.
Casino offers are a different sum
Bonus funds with playthrough cannot be laid off. They are priced on expectation instead: turnover multiplied by the game's cost per dollar staked. Our free money pages run that sum for every offer on the board.
Some of those come out positive and most do not. A no-wagering offer is the only kind where the headline and the value are the same number.